Content strategy
Your search-led content strategy agency in Melbourne
Successful content is no happy accident. Reaching your audience is the result of a thoughtful strategy that approaches your content from a holistic perspective. Content creation is easier when you understand the journey you customers take to find you. It also helps to know the “why” behind every decision you make online. A results-based content strategy will keep your audience coming back for more.
Make content marketing worth your while
In a saturated market, you need to find a way to attract and connect with your target audience. After branding comes content, but you can’t just churn out boring blogs that no one wants to or will read. The key is creating content that keeps people coming back.
Sunday Best is a content strategy agency in Melbourne that thinks beyond surface-level content. We take a strategic approach to marketing – blogging for the sake of blogging is not our bag!
We ask questions like…
What topics are your audience interested in?
What keywords is your target market searching?
What is the goal of your content?
How does it fit into your overall marketing strategy?
We’re not about stock standard, obviously-for-SEO articles. You only want the best for your audience, so we only plan and write the best content. Content that will grow your business, your reputation and your revenue.
Do you want your content to work, well, better? All great content starts with a solid content strategy.
Package inclusions
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So we can see what content your website is missing. You’ll likely have some content on your site already, and we don’t want it to go to waste. We go through your existing content, and look at the analytics to determine whether it’s worth keeping, editing or removing.
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So we can see what your competitors are doing and identify any opportunities to do better
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So we can see what your ideal customers are searching for
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So we can understand your customers’ current experience
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A list of blog templates and a plan to produce and publish your content
What our clients say
“Remi is a gun when it comes to SEO copywriting. Not only has she helped us to come up with new content ideas based on keyword research, but she also writes super engaging content that helped drive more traffic to our site. Highly recommended!”
Daniel, Good Scruff
Putting your content strategy into practice
Using your content strategy, our expert copywriters can write the content your business needs and your customers want. We can create it all at once or go month-by-month.
We can create a custom content hub or use your existing blog to house your content, making it easier for your customers to find.
We also run reports to see how our content affects your website traffic and conversions. After all, your content should be working hard for your business, and we want to show you that it is.
Frequently asked questions
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Wonder what kind of blogs you should write for your business? Want to work on your SEO and create shareable content for your followers but don’t know how to do both? A content strategy answers these kinds of questions. It makes the content you produce more potent because there’s a strategy behind it.
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Outsourcing blog writing to us frees you up to do what you are best at – running your business. We can do it faster and more efficiently.
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We’re a female-led content agency where SEO makes sense. A group of down-to-earth content marketers dedicated to making your life easier. We invest in your success! We recommend you read our values. If they align with yours, we’ll make a great team.
